Decoding Logos
€ 33,50
Informação do Produto
| ISBN | 9788419220004 |
|---|---|
| Autores | Wang Shaoqiang |
| Editora | Hoaki |
| Formato | Capa mole |
| Número de páginas | 260 |
| Peso (kg) | 0,800 |
| Data de Publicação | 03/01/2023 |
| Preço (iva excl.) | € 31,60 |
| Imposto | € 1,90 |
| Preço (iva inc.) | € 33,50 |
| Disponibilidade | 2 unidades em armazém externo |
Descrição do Produto
This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system. Logos are becoming increasingly simple, to the point where you might wonder just how much simpler they can get. A subtle tweak to a logotype is starting to feel like too much design. The appeal of a simple logo is that it feels more honest. Using client case studies from renowned designers, this is a must-have book for any graphic designer, student or logo fanatic in a fully revised, updated edition containing interviews with graphic designers in which they share their creative processes and thoughts on how a successful logo should be developed.