Flying Off Course : Airline Economics and Marketing

66,90 €


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Información del producto

ISBN9781138224247
EditorialTaylor & Francis Ltd
Precio (sin IVA)63,11 €
Impuestos3,79 €
Precio (IVA incluido)66,90 €
Disponibilidad1 Unidad En almacén externo

Descripción del producto

This fifth edition of Flying Off Course provides a complete, practical introduction to the fundamentals of airline economics and marketing, exploring the structure of the market, the nature of airline costs, pricing and demand, and the latest developments in e-commerce.