Buy-Ology

11,75 €


Envío en 4/5 dias

Información del producto

ISBN9781847940131
EditorialCornerstone
Precio (sin IVA)11,08 €
Impuestos0,67 €
Precio (IVA incluido)11,75 €
Disponibilidad11 Unidades En almacén externo

Descripción del producto

Buyology shares the fruits of this research, revealing for the first time what actually goes on inside our heads when we see an advertisement, hear a marketing slogan, taste two rival brands of drink, or watch a programme sponsored by a major company.