Blockbusters : Why Big Hits - and Big Risks - are the Future of the Entertainment Business

18,90 €


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Información del producto

ISBN9780571309221
EditorialFaber & Faber
Precio (sin IVA)17,83 €
Impuestos1,07 €
Precio (IVA incluido)18,90 €
Disponibilidad10 Unidades En almacén externo

Descripción del producto

What is behind the phenomenal success of entertainment businesses such as Warner Bros, Marvel Enterprises and Manchester United - along with such stars as Jay-Z and Lady Gaga? In this book, the author explains a powerful truth about the world of entertainment: building a business around blockbuster products is the surest path to long-term success.