Beyond Business Analytics

119,90 €


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Información del producto

ISBN9783030437206
EditorialSpringer Nature Switzerland AG
Precio (sin IVA)113,11 €
Impuestos6,79 €
Precio (IVA incluido)119,90 €
Disponibilidad1 Unidad En almacén externo

Descripción del producto

This book explores the role that data analysis plays in the managerial decision-making process. The author presents the notion of "beyond analytics," which proposes that through data collection managers evaluate patterns in business processes through models of cognitive representation, framing and modeling, and knowledge creation in businesses.