Events MISmanagement
61,90 €
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Información del producto
| ISBN | 9781915097118 |
|---|---|
| Editorial | Goodfellow Publishers Limited |
| Precio (sin IVA) | 58,40 € |
| Impuestos | 3,50 € |
| Precio (IVA incluido) | 61,90 € |
| Disponibilidad | 2 Unidades En almacén externo |
Descripción del producto
A unique text that looks at events from a very different perspective – that of how and why events fail and what can be learnt from this in both a practical and academic perspective. It provides a case study approach to the event planning process with the cases illustrating how core planning theory and concepts fails to emerge in practice and why.