Festival and Event Tourism

164,90 €


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Información del producto

ISBN9781789248661
EditorialCABI Publishing
Precio (sin IVA)155,57 €
Impuestos9,33 €
Precio (IVA incluido)164,90 €
Disponibilidad1 Unidad En almacén externo

Descripción del producto

Festivals and events come with their own unique challenges and opportunities, so destinations must consider their responsibility to local people and host them sustainably. This book covers the sustainability, community involvement and destination marketing aspects of festivals and events, as well as marketing, branding and promotion.