Customer Relationship Management in the Digital Age

96,90 €


Envío en 4/5 dias

Información del producto

ISBN9781032844565
EditorialTaylor & Francis Ltd
Precio (sin IVA)91,42 €
Impuestos5,48 €
Precio (IVA incluido)96,90 €
Disponibilidad1 Unidad En almacén externo

Descripción del producto

Customer Relationship Management in the Digital Age charts the concepts, strategies, benefits, and technologies of CRM in an evolving and increasingly digital business landscape. It empowers readers to use CRM to forge enduring customer connections, optimize experiences, and drive loyalty across diverse industries and markets.