The Customering Method
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Información del producto
| ISBN | 9781032823089 |
|---|---|
| Editorial | Taylor & Francis Ltd |
| Precio (sin IVA) | 48,02 € |
| Impuestos | 2,88 € |
| Precio (IVA incluido) | 50,90 € |
| Disponibilidad | 1 Unidad En almacén externo |
Descripción del producto
Despite the promise of an enhanced customer experience through new technology, we have witnessed the widespread collapse of consumer trust. This book challenges the preconceptions of the Customer Experience (CX) movement, upturns long-held beliefs in its effectiveness, and offers an alternative approach to customer management.