Visual Marketing
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Información del producto
| ISBN | 9781032731322 |
|---|---|
| Editorial | Taylor & Francis Ltd |
| Precio (sin IVA) | 63,11 € |
| Impuestos | 3,79 € |
| Precio (IVA incluido) | 66,90 € |
| Disponibilidad | 3 Unidades En almacén externo |
Descripción del producto
Visual Marketing analyses the digital transformation taking place across an increasingly competitive marketing landscape. Against this background, the book utilises proven principles in consumer psychology, marketing, and neuroscience to propose creative and useful visual strategies to increase the effectiveness of marketing efforts.