Strategic Media Planning and Buying
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Información del producto
| ISBN | 9781032724577 |
|---|---|
| Editorial | Taylor & Francis Ltd |
| Precio (sin IVA) | 63,11 € |
| Impuestos | 3,79 € |
| Precio (IVA incluido) | 66,90 € |
| Disponibilidad | 2 Unidades En almacén externo |
Descripción del producto
This book explores media planning, media buying and the advertising landscape in India. It provides a comprehensive look into the essential aspects of media strategies for brands and businesses to effectively reach their intended audiences and consumers.