Managing Customer Relationships Using Customer Care Techniques

81,90 €


Información del producto

ISBN9781032713908
EditorialTaylor & Francis Ltd
Precio (sin IVA)77,26 €
Impuestos4,64 €
Precio (IVA incluido)81,90 €
DisponibilidadNo disponible

Descripción del producto

In today's global business environment, Customer Relationship Management (CRM) has become the key to the success of many international enterprises.This book offers a comprehensive analysis of this crucial business aspect, focusing on how companies can effectively manage their customer relationships in the context of global expansion.