Sports Marketing

715,90 €


Información del producto

ISBN9781032112763
EditorialTaylor & Francis Ltd
Precio (sin IVA)675,38 €
Impuestos40,52 €
Precio (IVA incluido)715,90 €
DisponibilidadNo disponible

Descripción del producto

Highly practical and engaging, Sports Marketing equips students with the skills and techniques they need to be successful marketers in any sporting environment. The book blends marketing theory with practitioner insights into current issues and future directions in the sports industry.