The Branded Mind
47,90 €
Envío en 4/5 dias
Información del producto
| ISBN | 9780749461256 |
|---|---|
| Editorial | Kogan Page Ltd |
| Precio (sin IVA) | 45,19 € |
| Impuestos | 2,71 € |
| Precio (IVA incluido) | 47,90 € |
| Disponibilidad | 1 Unidad En almacén externo |
Descripción del producto
Explore the developments in neuroscience and neuromarketing, and how brain science can contribute to marketing and brand building strategies, including personality, consumer behaviour, decision making and market segmentation.